Our Story

How two overwhelmed couples became passionate advocates for stress-free wedding planning.

It started with our own wedding stress

Like most couples, we thought planning our wedding would be exciting and romantic. Instead, we found ourselves drowning in spreadsheets, overwhelmed by endless vendor emails, and arguing about details that should have brought us joy.

We tried every planning app and tool we could find. Some were too complicated, others too simplistic. That's why we built Pai using AI technology - to create a wedding planner that understands logistics AND emotions, relationships, and dreams.

After months of stress and countless late-night planning sessions, we realized something had to change. Not just for us, but for every couple going through the same struggle.

Meet the founders

Kelly Nguyen, Co-Founder & Director of Guest Experience

Kelly Nguyen

Co-Founder & Director of Guest Experience

Kelly brings her passion for creating meaningful experiences to every aspect of Pai. Having navigated her own wedding planning journey, she understands the emotional rollercoaster couples face and is dedicated to making the process joyful and stress-free.

“Every couple deserves to feel supported and celebrated throughout their wedding planning journey. That's what drives everything we do.”

Ray Rabel, Co-Founder & CEO

Ray Rabel

Co-Founder & CEO

Ray leads Pai's strategy and product vision with a focus on precision, reliability, and simplicity. He's driven by the idea that great systems remove stress, not add to it, shaping Pai into a platform where thoughtful design meets dependable structure.

“We're not just building software, we're building a support system for one of life's most important moments.”

In loving memory of Paigow

Paigow Rabel, our beloved companion who inspired our company name

Paigow Rabel

Our inspiration and heart

Our company is named after our beloved Paigow, who passed away in June 2025. She was more than just a pet, she was family, bringing joy, comfort, and unconditional love to our lives every single day.

Paigow taught us about loyalty, patience, and the importance of celebrating life's precious moments. Her spirit of bringing people together and creating happiness wherever she went is woven into everything we do at Pai.

“Every couple deserves the kind of unconditional support and joy that Paigow brought to our lives. That's the heart of what Pai represents.”

Forever in our hearts • June 2025

Our mission

We believe every couple deserves to enjoy their wedding planning journey.

That's why we're building Pai, not just as an AI planning tool, but as a supportive partner that understands the emotional side of weddings. We want to give couples the confidence to make decisions, the tools to stay organized, and the peace of mind to actually enjoy the process.

Because at the end of the day, your wedding planning experience should be as beautiful as your wedding day itself.

What drives us

Empathy First

We design every feature with deep understanding of the emotional journey couples go through during wedding planning.

Couples-Centric

Everything we build is designed for two people working together, not just one person managing everything alone.

Thoughtful Innovation

We use technology to solve real problems, not to add complexity. Every feature must make planning easier, not harder.

Thank you for being here

Whether you're just starting to plan or deep in the process, we're honored to be part of your journey. Here's to planning with joy, not stress.

With love,
Kelly & Ray
and in memory of Paigow ♥

Ready to plan with confidence?

Join our community of couples and help shape the future of wedding planning.
Beta launching December 2025.

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